Business News This Couple has Built a Brand Out of India’s Favorite Munchie The couple was skeptic about jumping into the samosa business (a widely untapped market) until they saw a kid nagging at the airport. By Anindita Ganguly
Business News These Proven Online Reputation Repair Strategies Will Fix Your Brand’s Negative Image Follow these proven online reputation repair tips to build a clean image online. The 4th tip can really make a difference. By Lalit Sharma
Business News How Can Brands Turn Social Media Crises Into Opportunities Trolls have the power to destroy your brand image, and you as a brand have the opportunity to set it right with an efficient social media campaign By Sanchita Dash
Business News #10 Designing Tips for Brand Building in OOH Advertising These 10 rules will help to make sure your billboard is memorable and lasts long in the OOH (Out Of Home) space By Deepti Awasthi Sharma
Business News 7 Branding Trends Every Business Owner Should Watch Out For Branding is evolving at a burgeoning pace. What used to work last year may not necessarily work this year and change is the only constan By Arpit Sinha
Business News How Kinderdance Has Been Able to Make Great Strides In India How Kirthana Ramarapu, the master franchisee for US-based Kinderdance International has expanded to over 15,000 children learning at its centres. By Entrepreneur India Staff
Business News HR Trends to Follow in the Manufacturing Industry Companies will collaborate with digital HR service providers that will help in collecting resumes, sending company representatives to universities, candidates or even arranging follow-up interviews By Kavita Nigam
Business News #6 Marketing Tips to Make Your E-commerce Brand Stand Out From The Crowd Brands are not born overnight rather they are built over long periods of time with a persistent approach and great product. By Ayushi Gudwani
Business News #4 Tips to Help Women Entrepreneurs Grow a Strong Personal Brand Don't worry about what people will think because if you do, u will create a fake personality and that's not being true to yourself By Nidhi Singh
Business News This Startup is On a Mission to Become India’s Leading Clean-label Beverage Brand The start-up plans to reach 2500 stores by the end of FY 18 and increase its footprint in the Middle East and South East Asia By Vanita D'souza
Business News This YouTuber Reveals The Secret Behind Her 640K Followers Each YouTuber can build their own identity and manage to build their own loyal audience By Sanchita Dash
Business News Why Startups Should Work With Influencers? With a good context and creative input from an influencer, a brand can create a winning advantage and differentiation right at the start By Nidhi Singh
Business News Marketing Clichés That are Killing Your Brand on Social Media Social Media is inherent for a brand's success but if not used carefully, it can become a liability very soon By Nidhi Singh
Business News The Curious Case of Social Media Marketing – To Be or Not To Be? Either as a brand or an influencer, how do you know how much of social media branding is too much? By Sanchita Dash
Business News These Key Approaches are Quintessential for Successful Brand-building Businesses need to give time to the sales and marketing teams, as well as the customers to analyze the brand cohesively By Aditya Loomba
Business News #5 Technology Ideas to Lead Transition in Retail Planning Predicting the trends is how retailers develop new services and iron out old practices By Tinku Singh
Business News #5 Common Misconceptions about Ad Networks Focusing on content and ad placement strategy helps increase the user engagement by quite a margin By Ashish Bahukhandi
Business News Follow These #3 Tricks to Start an Online Business Like a Pro According to a report by consulting firm Zinnov, people are doing business worth $8-9 Billion through Facebook and Whatsapp. By Arjun Sarin
Business News Top #5 Technology Trends in HR Sector Technology offers employers a job pool out of which they choose the best By Baishali Mukherjee
Business News #5 Basic Ethics for Business-owners To Follow Business ethics must go beyond mere laws and regulations By Baishali Mukherjee
Business News What Is Online Reputation Management And Why Does It Matter The need to find a way out of the puddle created by bad reviews, comments, defamation, and rumors gave birth to Online Reputation Managers By Pooja Agarwal
Business News Content Marketing – An Invincible Sword Made Of Valyrian Steel Content marketing as we see it today is like the Valyrian steel that is needed to kill the white walkers (the other brands). By Siddharth Kadri
Business News This Indian Brand is Trying to Make TV Affordable for All Households Currently, the company is not aiming to compete with stalwarts like LG and Samsung, but to provide advanced features at pocket-friendly prices By Nidhi Singh
Business News 5 Digital Marketing Mistakes Every Brand Should Avoid The internet is offering marketers the perfect opportunity to reach out to their customers and influence their decisions By Ambika Sharma
Business News #7 Ways E-commerce Sites Can Boost Profits during Festive Season Festivals have always presented an attractive environment to conduct business for both buyers and sellers. By Shanky Kumar
Business News How To Select Right Platforms to Promote Your Start-up The kind of message you need to send out will tell you which platform will suit you By Tammana Khanna
Business News #Five Tips For Entrepreneurs Who Are Keen To Start A Licensing Business Licensing is a marriage, look for a long-term brand to sustain By Vanita D'souza