Startup Basics

Iconic companies like Google and Facebook were born in colleges, campus entrepreneurship in India too can and should get as big as it is in the USA

The Vice Chairman of CII Chandigarh Council, Sarvjeet Singh Virk, shares how start-ups can add value to their valuation & why validating the idea before going for funding has become a necessity today.

A strong social media presence coupled with accurate targeted ads will cement your performance-led marketing that needs to be the frontline of your marketing strategies

When launching a business, the first hundred days are when one can make or break the venture of their dreams and here's what you should do to stay on the positive side of the graph

These stories will definitely give you a heads-up on how to sail through your start-up ignition phase

A dream of becoming an entrepreneur in itself is one of the most courageous decision someone can take in his or her life and success of the same is mostly driven by their passion, dedication and discipline

For small businesses to grow, it is important for the organization to cut their operational expenses

It is not easy chasing your dreams walking down an unknown road, constantly struggling to scale the mountains and cross the moats that appear out of nowhere making you push new boundaries of perseverance

Some people are simply more productive in the morning or evening. the traditional nine to five structure simply doesn't suit everyone

Firm is India's first startup-focused network to venture into tier-2 and tier-3 cities

Sometimes a vacation is easier said than done but if you indulge in self-pampering or opt for a hobby, you are likely to feel as if you are off the hamster wheel

The product message and what needs it is going to fulfill should be loud and clear.

From Ideas to implementation we can progress just by using these small Ideas

Plan B should be with regards to strategy and execution approach and not like 'If my idea doesn't work I will look for a job, start a new business etc.'

How can an Entrepreneurs decipher that they have resources and will for their own Startup

Being responsive to market trends is more important when we start up because that allows us to tweak our model according to our market

A good sportsman is better equipped to face real-life complications and the values of sportsmanship can definitely be adapted by budding entrepreneurs in rearing a start-up

Often the idea comes easy but the challenge becomes to find the time to execute it through dedicated time and hard work

A start-up needs a top marketing talent that can drive its growth at a scorching pace without burning down cash

To succeed as a business, founding members need to decide on their vision and mission for the company

A great idea and a good plan based on solid business principles can work, if you stay persistent