Facebook's growth in user base - an aging one, is also slowly flat-lining. At least, in its two core markets – the US and Canada, which perhaps would trickle down to other major markets, like India.
The invitation was so tempting that even the Chief Digital Officer of Mahindra Group Jaspreet Bindra also pitched his startup idea to his boss, Anand Mahindra on his tweet
Connecting with the customers emotionally in a business is very important if you want to make them permanent ones and don't let them plunge to your competitors
Once you get knack of creating an engaging Facebook group / Twitter list you can double the potential of user-generated content by creating an exclusive LinkedIn Group.