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Business News

Decoding the Millennial Consumers in India

India's millennial consumers have a natural proclivity to searching information and are not satiated with the mere of enlightenment; they value the journey of discovering, experiencing and the pride associated with it.
Business News

B2B Logs Above B2C

The kind of funding that has gone into the B2C market is unlikely to go into the B2B market as there are already some unit economics in place.