Accenture to Acquire Ookla, Expanding Network Intelligence
Network data is no longer just a lifeline for the telecoms industry; it now creates significant value across all sectors.
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Accenture has signed an agreement to acquire Ookla, the Seattle-based leader in network intelligence and customer experience analytics, in a move aimed at strengthening enterprise connectivity with data and AI.
Network data is no longer just a lifeline for the telecoms industry; it now creates significant value across all sectors. As AI scales, the insights captured at the network, device, and application layers are essential to enhance fraud prevention in banking, smart home analytics in utilities, and traffic optimization in retail. Ookla’s platform, which captures more than 1,000 attributes per test, provides the foundation for these insights.
“Modern networks have evolved from simple infrastructure into business-critical platforms,” said Julie Sweet, chair and CEO, Accenture. “Without the ability to measure performance, organizations cannot optimize experience, revenue, or security. By acquiring Ookla, we will help our clients across business and government scale AI safely and build the trusted data foundations they need to deliver the reliable, seamless connectivity that creates value.”
Ookla’s portfolio — including Speedtest, Downdetector, Ekahau and RootMetrics — will be integrated into Accenture’s offerings to help communications service providers, hyperscalers, and enterprises optimize mission-critical Wi-Fi and 5G networks. The acquisition underscores the growing role of network data in enabling AI infrastructure, fraud prevention, smart utilities, and retail traffic optimization.
With the Ookla portfolio,Accenture will offer end-to-end network intelligence services essential for AI-based transformation. Speedtest and RootMetrics define the experience; Downdetector identifies incidents faster; and Ekahau drives digital workplace transformation through superior Wi-Fi. In an era of omni-channel and agentic access, low-latency, zero-friction connectivity is a competitive necessity, and these tools give enterprises the power to build the high-performance environments they need.
Stephen Bye, CEO of Ookla, said the deal will accelerate the company’s mission of creating better connected experiences: “Together, we will redefine how the world measures, understands and experiences connectivity.”
Accenture has signed an agreement to acquire Ookla, the Seattle-based leader in network intelligence and customer experience analytics, in a move aimed at strengthening enterprise connectivity with data and AI.
Network data is no longer just a lifeline for the telecoms industry; it now creates significant value across all sectors. As AI scales, the insights captured at the network, device, and application layers are essential to enhance fraud prevention in banking, smart home analytics in utilities, and traffic optimization in retail. Ookla’s platform, which captures more than 1,000 attributes per test, provides the foundation for these insights.
“Modern networks have evolved from simple infrastructure into business-critical platforms,” said Julie Sweet, chair and CEO, Accenture. “Without the ability to measure performance, organizations cannot optimize experience, revenue, or security. By acquiring Ookla, we will help our clients across business and government scale AI safely and build the trusted data foundations they need to deliver the reliable, seamless connectivity that creates value.”
