Playbook Partners Leads USD 15 Mn Funding Round in EverBrands
The EverBrands deal marks its third investment in India since announcing the first close of its USD 250 million fund.
You're reading Entrepreneur India, an international franchise of Entrepreneur Media.
EverBrands, the company that operates Subway and Lavazza in India, has secured USD 15 million in fresh funding in a round led by Playbook Partners. The investment reflects growing investor interest in scalable, technology-driven consumer businesses in the country.
The latest funding will be used to strengthen EverBrands’ multi-brand food and beverage platform and support expansion across India. The company operates quick service restaurant and café formats aimed primarily at urban consumers.
The investment follows a milestone for Subway India, which recently crossed 1,000 stores nationwide. Over the past three years, the brand has expanded steadily, adding outlets at an average pace of about two new stores per week.
Founded in 2017 and based in New Delhi, EverBrands India Private Limited is part of Everstone Group. The firm focuses on expanding a portfolio of “better-for-you” food and beverage brands. EverBrands operates Subway through Culinary Brands India Private Limited and manages Lavazza Coffee, F&H Coffee, and distribution of Dilmah Tea through Fresh and Honest Café Private Limited.
Playbook Partners, launched by former Reliance Jio executive Vikas Choudhury, invests in mid-market businesses pursuing technology-enabled growth. The EverBrands deal marks its third investment in India since announcing the first close of its USD 250 million fund.
Everstone Group, headquartered in Singapore, manages about USD 8 billion in assets across private equity, real estate, sustainable infrastructure and venture capital.
EverBrands, the company that operates Subway and Lavazza in India, has secured USD 15 million in fresh funding in a round led by Playbook Partners. The investment reflects growing investor interest in scalable, technology-driven consumer businesses in the country.
The latest funding will be used to strengthen EverBrands’ multi-brand food and beverage platform and support expansion across India. The company operates quick service restaurant and café formats aimed primarily at urban consumers.
The investment follows a milestone for Subway India, which recently crossed 1,000 stores nationwide. Over the past three years, the brand has expanded steadily, adding outlets at an average pace of about two new stores per week.
Founded in 2017 and based in New Delhi, EverBrands India Private Limited is part of Everstone Group. The firm focuses on expanding a portfolio of “better-for-you” food and beverage brands. EverBrands operates Subway through Culinary Brands India Private Limited and manages Lavazza Coffee, F&H Coffee, and distribution of Dilmah Tea through Fresh and Honest Café Private Limited.
Playbook Partners, launched by former Reliance Jio executive Vikas Choudhury, invests in mid-market businesses pursuing technology-enabled growth. The EverBrands deal marks its third investment in India since announcing the first close of its USD 250 million fund.
Everstone Group, headquartered in Singapore, manages about USD 8 billion in assets across private equity, real estate, sustainable infrastructure and venture capital.
