Social Media | Page 8

While these might seem like the most natural thing to do, a lot of brands lose sight of these basics and resort to a blatant product-oriented approach

Tik Tok and BigoLive are turning the page with the change in strategy by venturing into education content.

If you haven't taken the digital plunge so far, don't jump in with both feet - you will literally drown! To ace social media and gain serious traction takes a lot of work, so start with baby steps

As multinational FMCGs seek to carve out a share of Asian markets (notably India, Indonesia and China), many are finding that smaller, local brands are tough adversaries

A marketer plays a vital role in building an impressive portfolio of the company and, further, carries out marketing strategies for product promotion

A shift towards gender-neutrality: That's the only way to make your company work

Businesses are making a conscious effort to curb negative reviews, including calling out fake reviews on social media

Travel Agencies have even switched from offline to online to such the market demands and to cater to the needs of the consumer

Stay tuned to get every day updates in 60 seconds

Modern-day elections can be transformed by AI to improve the overall effectiveness of an endeavour of this scale and magnitude

There is increasing demand for confident and rich voices in the entertainment, advertising, corporate, e-learning, animation, training, marketing, education, radio and other industry verticals

From the desktop version of a website to a mobile website and then to mobile apps, the shift can also be considered to be a great development in the digital world

These are the ways in which you can have a perfect training department and the only way of getting it done is by understanding these technologies

As an entrepreneur, you have one goal; to solve a problem. Ideally, you leave the world in a better place than where you found it

Complex Machine Learning (ML) algorithms can be used to automatically assign a mood label to individual posts depending on the purpose of analysis

To break through the cloud of competition, one needs to be adept in handling online marketing tools

Indian startups are joining forces with global giants to efficiently fight the battle between fake and fact

If you are a good writer, focus on Instagram, Facebook or LinkedIn and if you are an instructor, focus on audiovisual platforms like YouTube, Instagram TV, Facebook and other platforms

Make Data and Analytics Your Tool for Better Customer Interactions and Business Transformation

While digital is a great launchpad and offers sustenance that is economical and widespread, it is vital to go beyond digital and at times have an in-person connect with your audience

By creating innovative ways to reach out to the audience, social media has forced the events industry to evolve and think out of the box to bring bigger and better events for audiences