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The days and methods of message amplification are undergoing a massive makeover as we find customers more inclined to taking advice from influencers than any other media that has been employed before.

It's no state secret that influencers are the new celebrities. What started off on YouTube and Facebook, spilled over to Instagram and other social media platforms, creating the new age celebrities.

One out of two employees prefer to work for CEOs with a social media presence and over half of all CEOs aren't active on a single social media account. Frankly, what a missed opportunity.

For the last 15 year creators in India have turned to YouTube as a stage to share their skills and stories.

The content creator economy is booming, creators are being paid handsome amounts for social media posts, stories and videos and with each day a new name is heard on the scene.

Several social media influencers are quick to vouch for products in the health and wellness space. In this engaged competition ethics, research and censorship are compromised to a level that now the government has had to intervene with some rules.

Creator discovery platform, One Impression, came into the frame in 2018 with a clear-cut vision of enabling growth for and via influencer marketing

To find a group that likes your content and craves more, you need to find your niche. We recently got in touch with content creators who have been in the game and wished to share their learnings. Keep reading if you want to know 4 ways to go around finding your content niche.

Musk also stated that he understood that there were laws in India that governed what could appear on social media platforms and that he could not go beyond those laws

Mahesh Keshwala, popularly known as Thugesh is a popular content creator in the comedy genre who joined us recently for our Instagram Live series.

Recently this space has seen a new trauma-related trend gain popularity with over 58 million views. This new trend involves people sharing their experiences of having the glass child syndrome.

LinkedIn hosts more than 600 million business profiles giving each user an unlimited supply of network connections and job opportunities. Hence it is important for working professionals to pay attention to their presence on this site as with the right updates their audience can increase rapidly.

The chairpersons and other members of the three GACs constituted by the government will not have any office and not conduct any physical hearings

According to reports, India alone has around 755 million social media users and about 80 million content creators, of which less than 0.2% are able to monetize their content

The developers are currently testing some new features that will allow users to send photos in their original quality.

Ghazal Alagh, Co-founder and Chief Innovation Officer, Honasa Consumer Limited

Ruhee Dosani is the peppy Punjabi girl who would often show up on your Instagram Reels wearing her trademark black hat, plaited, long, black hair and cool shades.

Being a content creator was never the plan, in fact during any career counselling session, the only terms he used to hear was engineer or doctor, which is what most of his classmates opted for.

Empowering women has always been the motto behind my brand, says Vineeta Singh, co-founder, Sugar Cosmetics. Every month around 50 million women visit Sugar's platform and learn from it

With an Instagram family of over 7.5 million, Shirley Setia, a singer and a budding actor has amassed an international following

Digital Content Creator Nagma Mirajkar, often stuns the world and her 8 Million Instagram followers with her jaw-dropping fashion looks. Mirajkar stepped into the world of social media by creating videos during lunch breaks at her 9 to 5-job.