Business News
Swiggy Now a Unicorn & Instagram Will Make You Forget YouTube: 4 Things to Know Today
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By Aashika Jain
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Business News
Here’s How You Can Build a Business on Instagram
Instagram announced in November 2017 that there exist more than 25 million businesses on the platform
Business News
How to Build Your Employer Brand With Social Media
The power of employer branding is now axiomatic and the sooner you realise it the better it is for your brand
Business News
6 Emerging Content Marketing Trends Every Start-up Needs to Know in 2018
The consumption of podcasts has been steadily growing to mainstream levels
Business News
How To Become An Instagram Influencer
Brands and retailers are tapping these influencers to help sell their products and services
By Nidhi Singh
Business News
5 Social Media trends You should Focus on in 2018
Ride these 5 Social media trends, throw away interruptive marketing practices and surf the waves of conversion based marketing
Business News
Top Technologies Transforming the Fashion Industry to a Level of Par Excellence
Wearable tech is of utmost importance and will undoubtedly shape the fashion industry in the upcoming times
Business News
5 Tips to Initiate Business in Deal Aggregator Industry
Being open and receptive to constructive feedback helps in the growth of a business
By Rishabh Vyas
Business News
#5 Digital Marketing Trends to Watch Out for in 2018
In 2018, Artificial Intelligence will gain more acceptance, become adaptable, and affordable for mass marketing
By Vaibhav Vats
Business News
#7 Social Media Marketing Strategies To Keep You Connected With Your Audience
Majority of the newer businesses create interactive opportunities and build a sense of trust with the help of social media
Business News
Mallika Dua on How She Built Her Brand as a “Comedic Actor”
In an exclusive chat, Dua talks about Indian comedy, how she became a social media star and what makes her laugh on the Internet
Business News
#5 Tips to Gain a Massive Following on Instagram
Know your hashtag and put yourselves in the shoes of your target audience so you can help them trace their way to you.
By Nidhi Singh
Business News
How to Build Brand Awareness For A Product Using Social Media
Instagram and Facebook ads can help you target the right set of audience, and result in focused conversions and are extremely cost-efficient
By Nidhi Singh
Business News
Building a Community: #4 Basic Principles That You Should Follow
A community has to solve a real problem for a real audience
Business News
These #5 Mobile Advertising Techniques Never Fail to Woo Customers
Location-based marketing has been successful for retail brands and apparels, malls, restaurants, all those segments which have physical as well as online presence
Business News
#6 Digital Marketing Trends to Watch Out for in 2018
Banish staid assumptions of consumer behavior, embrace the cutting edge research and surf the digital waves for business success.
Business News
#7 Facts a Brand Should Consider While Marketing to Gen-Z
It is a big challenge for marketers now to strategize, position and create new relevant marketing messages to reach out to Gen-Z
Business News
Avoid These Social Media Apps to Stay Constructive At Work
At present, social media apps are considered as the biggest reason for creating distractions at the workplace.
By Nidhi Singh
Business News
The Lies Entrepreneurs Tell Themselves While Starting Up
It is essential that budding business people stay true to their ideas and expectations
By Naval Goel
Business News
How Social Media is Changing the Way We Consume News
Realizing the power of social media, even news channels and publishers are trying to utilize its reach to present news to the masses
By Nidhi Singh
Business News
India’s Top #8 Fitness Instagrammers that You Need to Follow Now
These celebrities share a sneak peek into their lives and their fitness regimes
Business News
India’s Top #8 Sports Stars Who Will Bowl You Over on Twitter
A cricket bat with the signature of Sachin or Dhoni is a million-dollar possession of a cricket fan and a cause of envy for his friends and foes
Business News
Building A Brand In The Age Of Millennials
In digital marketing, avenues to communicate with your users are limitless but avenues to do this at scale are limited to Facebook and Google
Business News
#4 Mistakes Entrepreneurs Make While Doing Social Media Marketing and Their Fixes
Your social media strategy is considered successful when you are able to interact and engage with your audience
Business News
Your Next Post on Snapchat & Instagram Could Get You That Dream Job
Linkedin, Facebook and Twitter have job communities for aspiring candidates to post their resume
By Nidhi Singh
Business News
The Economics Behind Building a Good Product
Behavioral economics can be used as a tool to figure out the areas, with respect to the product, where your users struggle
Business News
How to use Social Media to Promote your App
What is difficult is promoting it enough to make people install and then stay active till the app's lifetime.
By Tripti Rai