A good marketeer is versatile - masters of PR, branding, blogging, analytics measurement, paid advertising, user experience and dozens of disciplines that play a role in digital marketing.
While I agree that there are countless managers who lack the ability to lead though worth pondering is that has it really got something to do with the gender.
Stuck in a 9-5 job in a cubicle where no one even knows your name? We explore top 5 office spaces and cultures that make creative employees feel creative too
The anxiety among corporate houses across sectors of getting disrupted and obsolete by faster, better and cheaper solutions offered by new-age startups, is turning them into corporate garages.