Business News
Emerging Trends in Consumer Behavior and Awareness About E- Waste Disposal
India currently recycles less than 2% of the total e-waste it produces annually,which has to change
Consumer | Page 3
Business News
Critical Challenges Faced by OTT Providers Today
One has to evolve with the demand and understand the requirement in advance
By Gaurav Malik
Business News
Why is there a Surge in Investments in Baby Care Industry of India
It's a huge opportunity for the companies dealing in Child Care
By Rishu Gandhi
Business News
FY 2018-19: Challenges for the Auto Component Marketplace
Despite various challenges, auto market is still holding its castle
Business News
Why It Is Now Critical To Build Mobile-Only Marketing Strategy
With more than 50% of e-commerce customers in India are transacting on mobile, it is now critical to have a robust mobile marketing agenda.
Marketing
How Brands Build Trust Through OOH (Out of Home) Advertising?
OOH advertising has the potential to reach a wide range of audiences at the same time across different geographic locations
By Vikas Sharma
Business News
Preference for Today’s Consumers: Online Shopping or Physical Store
What consumers are looking for nowadays is a better Omni-channel experience from companies
Business News
5 Technology Trends that Will Dominate the Consumer Electronics Market in Coming Years
Players in consumer electronics industry are committed to helping consumers achieve greater energy conservation with their sustainability-centric, eco-friendly innovations
Business News
How Digital Revolution Is Accelerating a Shift in Consumer Behavior during Property Search
In addition to searching or buying, instances of availing various loans through digital and mobile platforms are fast increasing
Business News
5 Social Media trends You should Focus on in 2018
Ride these 5 Social media trends, throw away interruptive marketing practices and surf the waves of conversion based marketing
Business News
10 Things to Keep in Mind while Selling to Indian Traditional Businesses
Having a Sales team with multilingual capability can help in winning over new customers in different segments
By Vicky Jain
Business News
#7 Reasons Co-living Spaces are the Next Big Thing in the Real Estate Industry
Co-living offers an agile living arrangement that not only keeps the costs under control, but also makes the logistics easier.
Business News
How These Entrepreneurs are Initiating a Change in the Way India Eats
Though Indian consumers have a fair understanding of dietary habits, many seem to be blindly following myths introduced by the western culture
Business News
#7 Psychological Theories Every Marketer Should Consider
The beauty of the theory of reciprocity is that it is premised on the policy of give and take
By Arpit Sinha
Business News
#3 Gadgets That Should Disappear in 2018
With everyone moving onto using cloud storage, pen drives would become a thing of the past this coming year.
By Nidhi Singh
Business News
What’s in Store for Indian Consumers in the Coming Times?
India's per capita income is at around $2000 and if we look at other countries, it is the point after which disposable income rises sharply
Business News
How Technology in Retail will Help Unleash its True Potential
Future success of brands will depend majorly on brands'/retailers' ability to engage with their respective customers
By Desi Valli
Business News
Can India Serve as the Global Export Hub of New Age Mobility Technologies?
The Indian automobile industry has the experience and the know-how to pull off a transformative transition
By Chetan Maini
Business News
#7 Trends That Will Shape Fashion E-Retail in 2018
Consumer needs are more likely to become sophisticated and technology-driven in the years to come
Business News
This Software is Indispensable For the BFSI Segment
CRM offers a huge potential to integrate and channelize the current chaotic functioning of BFSI sector
Business News
This Company is Solving Last Mile Connectivity Issues in India by Relying on Retailers
The company believes that a human touch is required for consumers who do not understand digitization of finance
Business News
What’s The Future of Entrepreneurship
Companies like Uber, Facebook, Google, Amazon, Apple have changed the rules of the game in a revolutionary manner
Business News
Digital Money Lenders Must Focus on Quality of Services to Retain Customers
Digital lenders will have to continue to do more to ensure that customers develop trust and comfort towards their services
Business News
Is Blockchain Technology the Future of Merchant Loyalty Rewards Programs?
Recent data shows that loyalty program signups have gone up by more than 25% from 2015 to 2017.
Business News
Key Points to Remember While Building your First Chatbot
The way a bot behaves can make or break the bot experience in more ways than one
By Nidhi Singh
Business News
How This Entrepreneur is Winning Indian Consumers With His Yogurt Delight
A foodie by passion, it didn't take him much time for this entrepreneur to think of designing something well within his comfort zone
Business News
#7 Tips to Make Your Consumer Start-up Stand Out
Consumer products have to be simple and if they solve a real problem, they get word of mouth growth.