Marketing | Page 5

In an industry as dynamic as digital marketing, affiliate marketing has been a constant area of interest since years and the same trend will continue this year

In the world of online sales, the post-holiday period shouldn't be a deterrent if you initiate well synchronized social media, content marketing and outbound marketing strategies.

Don't just make them your promoter; make them your brand ambassadors

Some important aspects related to after-sales service that is of absolute priority

Indian buyers give huge importance to perception and value, quality and craftsmanship is the selling point but not the deciding factor for Indian buyers

What holds back online e-commerce websites is the fact that many of them make mistakes that are very bad for business

Gender Neutrality is what the brands are missing on, they must overcome this blockage gender-based marketing in order to grow

As a marketer, there is nothing above and beyond your brand and it is always advisable to keep all your senses open

One of the most oft-asked questions that I encounter by early-stage startups is "Do I really need to spend time on marketing? Why not focus on just building the product and let it lead the path of marketing? And if I have to start, from where do I start?"

Some more ways how brands can make use of Spectacles for content marketing the effective way

From Cadbury to Maggi, it's market research which brought these brands out of trouble

While there are several reasons to scale up logistics, the sheer size of the market alone necessitates businesses to expand their logistics operations

A perfect marketing stack optimizes the marketing process and puts the right message in front of the customers

It's important that you have a physical touch point for consumers and make the presentation of the brand felt in real life too and target those specific geographies

The logistics industry gears up for this rush by increased hiring of delivery partners, trainers and other logistics and warehouse related facilities

Portable petrol pump business is among the newest entrant in the market

A single-minded approach towards increasing revenue is the only way to grow your business and ensure prosperity for your shareholders

A disruptive innovation in business brings forth some unexplored possibilities and opportunities including new market access and strategic partnerships

Video marketing is now a critical part of their promotional strategy of the educational institutes

Is it the founder who influences the business with their own brand? But isn't it also important to build a legacy with the business?

You get more, spend less, the impact is highly amplified and the buzz doesn't go unnoticed

The data-driven approach in B2B Marketing empowers data to manifest itself

Start-ups can capitalise on this age-old secret and capture the attention of the audience on social media

They prefer picking up their smartphones and tablets! This remains a strong reason that the content only succeeds if delivered according to the consumer requirements

A data-driven approach is giving both marketing and sales the same view of the client

Marketing is like telling a story of a product whereas design is the making of that product or service to be visualised by the customer