The move strategically positions the fund as a gateway to the MENA region, aiming to strengthen ties between the Indian and UAE startup ecosystems through investment, acceleration, and incubation initiatives.
Founded in 2021 by Varun Sadana, the Bengaluru-based Supertails simplifies pet parenting with a digital platform offering products, personalised support, and resources.
The Shiprocket-Omuni acquisition deal will deliver a more robust and seamless post-purchase experience to the customers and will ensure better inventory utilization, faster localized fulfilment, optimize operational cost and deliver delightful multichannel experiences