Edwards had helped launch the careers of various artists such as Dave, Jessie J and Skepta. The death of the SBTV founder was announced by YouTube on Twitter
During his leadership, he took Bajaj Auto to new heights. With the successful 'Hamara Bajaj' campaign, the company reached the hearts of millions in the country
By collating messages, videos, and pictures of and for the deceased, online tribute services are ensuring the bereaved family, and friends and relatives of the deceased get their closure and solace, from any corner of the world, even if they have not been able to attend the funeral