India's addressable consumer base for convenient foods has grown from 50 million to nearly 80 million in two years, driven by urbanization and quick commerce expansion
Leveraging online retail, modern logistics, and shifting consumer interests, new-age startups are rebranding mithai for modern consumers, turning it into a year-long business
Industry insiders expect the next 12-24 months to see a handful of listings from established players in higher education, skilling, and professional upskilling segments
An EY report revealed that 74 per cent of consumers have noticed more private label options where they shop, and 70 per cent say these products are now displayed more prominently, often placed at eye level, signalling a strategic retail push.
According to the Hansa Research Festive Insight 2025 report, sustainability is now a major purchase driver, with 78 per cent of consumers choosing eco-friendly options.
Reports suggest that India's edtech market, valued at approximately USD 7.5 billion in 2024, is projected to grow steadily to around USD 25β30 billion by 2030.